Focus And Scope

DIGIBIZ focuses on the development of knowledge and practices in the field of digital business, including (but not limited to):

  • E-commerce and marketplace

  • Digital marketing

  • Financial technology (FinTech)

  • Innovation and digital transformation in business

  • Management information systems and digital technologies

  • Technology-based business strategies

  • Big data, analytics, and artificial intelligence in business

  • Digital business models

  • Startups and digital entrepreneurship

  • Ethical, legal, and security issues in digital business